Portfolio Details

✅ Project Overview

This project explores YouTube trending videos across multiple regions using Power BI. The analysis uncovers key insights into video popularity, engagement metrics, and content trends across different countries. The dataset, sourced from Kaggle, contains several months of trending video data from regions including the USA, UK, Canada, Germany, France, India, Japan, and more.

Key Insights & Features

🔹 Trending Patterns – Identified factors influencing a video’s appearance in the trending section.
🔹 Engagement Metrics – Analyzed views, likes, dislikes, and comment counts to determine audience interaction.
🔹 Category Performance – Explored which content categories (e.g., music, gaming, news) perform best.
🔹 Regional Comparison – Examined how video trends differ across various countries.

Technical Aspects

📊Tools Used: Power BI, DAX, Power Query
📌 Data Cleaning & Transformation: Processed missing values and formatted the dataset for efficient analysis.
📊 Visualizations: Created an interactive dashboard with key performance indicators, regional trends, and engagement metrics.

Challenges & Learnings

✅ Enhanced Power BI skills, including DAX calculations and advanced Power Query transformations.
✅ Improved ability to derive actionable insights from large datasets